[Make Poverty History] Stars campaign against poverty in ad

from ITV

Matt Damon and George Clooney are just two of Hollywood's finest actors to star in a new advert to support Make Poverty History.

Damon and Clooney are joined by Julia Roberts, Don Cheadle, George's journalist father Nick Clooney, country singer Toby Keith and former Desperate Housewives star Alfre Woodard, among others.

Matt Damon narrates the advert which urges its viewers to help fight extreme poverty and global Aids as part of the ONE campaign.

It also calls for US congress to increase humanitarian aid by one per cent of the federal budget.

In the ad, Damon explains taking action will mean a better, safer world for all.

He said: "The fact that a kid is dying every 15 seconds because they don't have access to clean water and sanitation is disgusting and it's unnecessary."

Damon added: "There are solutions that can be implemented if we just do it. It's pennies, it's like that old saying 'An ounce of prevention is worth a pound of cure'."

ONE is a coalition of over 2.4 million people and 100 of the nation's top relief, humanitarian and advocacy organisations.